Video and Pics: RyanAir launches its sexy “Ryanair Cabin Crew Charity Calendar”

Lisa, RyanAir, Madrid

Irish low cost carrier RyanAir launched the 2012 edition of the Ryanair Cabin Crew Charity Calendar, the fourth year running.

The calendar is a swimsuit edition featuring some of the most sexy RyanAir cabin crew (in India they are still called air hostesses).

Every year the airline donates the proceeds raised from the sale of this calendar to a charity.

This year, the airline intends to raise 100,000€ for DebRA, a U.K.-based charity. Till date, RyanAir has raised almost 400,000€ via these calendars.

Participation in the calendar is voluntary. The selection committee received 400 applications from cabin crew. 382 female, 18 male. After a rigorous selection process 12 ladies were selected.

10,000 copies of the calendar are printed. About 6,500 are expected to be sold on the internet and another 3,500 on-board RyanAir flights and DebRA outlets.

About Devesh Agarwal

A electronics and automotive product management, marketing and branding expert, he was awarded a silver medal at the Lockheed Martin innovation competition 2010. He is ranked 6th on Mashable's list of aviation pros on Twitter and in addition to Bangalore Aviation, he has contributed to leading publications like Aviation Week, Conde Nast Traveller India, The Economic Times, and The Mint (a Wall Street Journal content partner). He remains a frequent flier and shares the good, the bad, and the ugly about the Indian aviation industry without fear or favour.

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