Emirates will boost the children’s content on its in-flight entertainment system, ice Digital Widescreen (information, communication, entertainment) in December
Children on an Emirates flight in December have more than 50 hours of kid-friendly TV and new features on ice Digital Widescreen include Nickelodeon featuring Bubble Guppies, Spongebob and Team Umizoomi, and new and updated channels dedicated to Thomas & Friends, Dora the Explorer, Mickey Mouse Clubhouse, Austin & Ally, and The Gruffalo. This is in addition to the BBC’s CBeebies, pre-school channel Disney Jr., Cartoon Network and over 15 channels of children’s television.
iceDigital Widescreen’s movie line-up is also adding movies such as Despicable Me 2 and One Direction, The Smurfs 2, Planes, and The Croods. Many of these movies are available in up to seven different languages and close to half offer closed captions.
Patrick Brannelly, Emirates’ Vice President Corporate Communications Product, Publishing, Digital & Events said:
“We want getting there to be half the fun, and the flight on Emirates to be the part that everyone in the family looks forward to. Having a great entertainment line-up for kids also helps alleviate some of the travel stress from the parents, so they can relax and enjoy the flight.”
“Emirates pioneered inflight children’s entertainment with the launch of a dedicated children’s TV channel back in 1992, and the introduction of a huge selection of Disney movies in 2003. We aim to continue raising the bar in this regard and look holistically at the whole entertainment offering such as the variety of games to play, music to listen to, kids activity packs and the newest members of the Emirates family: the Fly With Me Monsters.”