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Daily Archives: February 18, 2013

Videos: Emirates promotes its multi-lingual crew with colloquial idioms videos

by Devesh Agarwal “You are the cat’s whiskers” is an English idiom meaning “you are perfect” or “you are someone special”. These are just some of the 29 colloquial idioms Dubai-based Emirates airline is advertising to showcase its global network and multi-lingual and multi-ethnic crew. Watch the videos below, and remember, if you want to romance an Italian Madonna, tell …

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Video: IndiGo President Aditya Ghosh talks about why some airlines fail and some succeed

by Devesh Agarwal Aditya Ghosh, President and Executive Director of Indigo Airlines says “Airlines fail because ego comes in the way of wisdom,” (a reference to the flamboyant Dr. Vijay Mallya). “As any business matures, not just the airline industry, it tends to move away from the basics. We tend to forget what the customer really needs, versus what the …

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