Norwegian Air Shuttle places largest ever Boeing order from European airline

Olso based, Norwegian Air Shuttle, one of the largest operators of the Boeing 737, has given the US airframer its first European order for the new 737 MAX airplane.

Norwegian and Boeing have announced a firm order for 100 fuel-efficient 737 MAX airplanes and 22 Next-Generation 737-800s. The total order is valued at $11.4 billion at list prices and represents the largest-ever Boeing order from a European airline.

At 16 million passengers, Norwegian has grown to become the third-largest low-cost airline in Europe today. The carrier currently operates a fleet of 48 737-800s and 14 737-300s. With today’s announcement, the carrier’s order backlog with Boeing increases to 184 airplanes, including 100 737 MAX, 78 737-800, and six 787 Dreamliners.

Norwegian Air Shuttle, has close relations with Boeing. It was one of the launch customers for the Boeing Sky Interior (pictured left) and has been receiving landmark deliveries of 737 aircraft. It received the 6000th Boeing 737 built, the 200th SkyInterior fitted 737, and more recently the first aircraft from the increased rate (35 a month) production line.

About Devesh Agarwal

A electronics and automotive product management, marketing and branding expert, he was awarded a silver medal at the Lockheed Martin innovation competition 2010. He is ranked 6th on Mashable's list of aviation pros on Twitter and in addition to Bangalore Aviation, he has contributed to leading publications like Aviation Week, Conde Nast Traveller India, The Economic Times, and The Mint (a Wall Street Journal content partner). He remains a frequent flier and shares the good, the bad, and the ugly about the Indian aviation industry without fear or favour.

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