Video: Making of the 2010 Ryanair cabin babes charity calendar

The uber-cheap Ryanair has some great assets — it’s sexy sexy cabin crew. Over 800 of the airline’s 4000 cabin crew volunteered to strip off their uniforms and bare for the 2010 Ryanair Cabin Crew Charity Calendar.

The airline launched its Charity Calendar which it hopes will raise €110,000 for the UK charity “KIDS” which provides support to disabled children all over the UK.

Ryanair’s CEO Michael O’Leary bought the first 100 copies of the 2010 calendar and sent one to anti-fun Labour MEP Mary Honeyball who last year wrongly accused Ryanair of “forcing” cabin crew to take part in the calendar.

The proceeds of the 2010 calendar will bring the total raised by Ryanair’s sexy cabin crew to almost €300,000 since the first calendar was published in 2008. The 2010 edition, which was shot at Ryanair’s Alicante base in September, will raise €110,000 through the sale of 11,000 calendars onboard Ryanair flights and from for just €10.

Now if we can just convince IndiGo to do a repeat of this calendar in India. Having flown with some great looking ladies last week, the airline sure does have the assets for just such a calendar.

Here is a behind the scenes video of the Ryanair 2010 calendar photo-shoot. Have a great weekend.

About Devesh Agarwal

A electronics and automotive product management, marketing and branding expert, he was awarded a silver medal at the Lockheed Martin innovation competition 2010. He is ranked 6th on Mashable's list of aviation pros on Twitter and in addition to Bangalore Aviation, he has contributed to leading publications like Aviation Week, Conde Nast Traveller India, The Economic Times, and The Mint (a Wall Street Journal content partner). He remains a frequent flier and shares the good, the bad, and the ugly about the Indian aviation industry without fear or favour.

Check Also

In new strategy Etihad invests in Darwin Airlines, re-brands it Etihad Regional

by Devesh Agarwal Etihad Airways, the national carrier of the United Arab Emirates, today announced …