FFP partnerships: American with GOL; Jet with Turkish THY; Jet denies oneworld talks

American Airlines has entered into a frequent flyer agreement with GOL Airlines that will provide benefits to members of both American’s AAdvantage(R) and GOL’s Smiles programs. Additionally, the two airlines intend to enter into a codeshare agreement in the near future.

Beginning Aug. 1, 2009, AAdvantage and Smiles members will be able to earn miles on all eligible GOL and American flights. Beginning in the Fall of 2009, AAdvantage and Smiles members will be able to redeem their miles for travel on GOL and American flights worldwide.

To celebrate this agreement, AAdvantage members will be able to earn double miles when flying on eligible GOL flights between Aug. 1 and Oct. 31, 2009. For complete details, visit www.aa.com/offers.


Effective July 1, 2009, Jet Airways, has entered into a frequent flyer partnership with Turkish Airlines THY.

Members of Jet Airways’ JetPrivilege, may earn and redeem JPMiles on all flights marketed and operated by Turkish Airlines. Similarly, members of Miles & Smiles, Turkish Airline’s frequent flyer programme, may earn and redeem their miles on all flights marketed and operated by Jet Airways.

On a related note, a Jet Airways spokesperson denied that Jet Airways was exploring any discussions with the oneworld alliance as reported earlier. Quoting the spokesperson

“Jet Airways believes in bilateral cooperation between airlines and will continue to expand bilateral partnerships. It has no plans to join any of the alliances now”

About Devesh Agarwal

A electronics and automotive product management, marketing and branding expert, he was awarded a silver medal at the Lockheed Martin innovation competition 2010. He is ranked 6th on Mashable's list of aviation pros on Twitter and in addition to Bangalore Aviation, he has contributed to leading publications like Aviation Week, Conde Nast Traveller India, The Economic Times, and The Mint (a Wall Street Journal content partner). He remains a frequent flier and shares the good, the bad, and the ugly about the Indian aviation industry without fear or favour.

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