Wednesday , 18 January 2017
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Tag Archives: Commercial

Emirates’ new Jennifer Aniston advert focuses on all classes not just first

In the past few months, India has been bombarded with an advertising blitz by Dubai-based Emirates airlines, showing off its economy class. What many in India are missing, is the latest edition Emirates advertisement starring Hollywood superstar, Jennifer Aniston. Unlike the earlier ad which focussed on the first class section of the flagship of the airline, the Airbus A380 superjumbo, …

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Abu Dhabi aviation signs LOI for two Bombardier Q400 NextGen aircraft

By BA StaffBombardier Aerospace announced that Abu Dhabi Aviation, based in Abu Dhabi, has signed a Letter of Intent for two Q400 NextGen aircraft. The airline is a long time Bombardier Q-Series aircraft customer. Based on the list price, the potential contract value for Abu Dhabi Aviation’s transaction, covering two Q400 NextGen aircraft, would be approximately $70 million US. Abu …

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FAA issues final rule on pilot training

By BA Staff The United States Department of Transportation’s Federal Aviation Administration (FAA) issued a final rule on the training of commercial air carrier pilots.   The final rule stems in part from the crash of Colgan Air 3407 in February 2009 near Buffalo, NY, and addresses a Congressional mandate in the Airline Safety and Federal Aviation Administration Extension Act of …

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Boeing Forecasts Growing Need for New Pilots in Asia Pacific Region

By BA Staff Boeing projects that the Asia Pacific region will continue to lead the globe in demand for hundreds of thousands of new commercial airline pilots and maintenance technicians to support expanding demand for new airplane deliveries over the next two decades. The 2013 Boeing Pilot and Technician Outlook calls for 192,300 new commercial airline pilots and 215,300 new …

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Interesting trivia: It takes 96 people to fly an airline passenger

by Devesh Agarwal A montage of photos to create a globe. Image courtesy BA. British Airways has calculated the number of essential people involved in the customer journey in order to fly. It is 96 different roles, across 18 different departments, using over 11 external suppliers in the process. This figures rises to 107 for premium customers, which normally includes …

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Video: Etihad’s new TV commercial

by Devesh Agarwal Abu Dhabi based Etihad Airways is releasing a new TV commercial (TVC) across the world in the next few days. Created by M&C Saatchi, the TVC will be released in the UAE on March 3rd, and then across Australia, China, Germany, India, Japan, UK, USA, and Nigeria the next day. The commercial which has been produced by …

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Video: Singapore Airlines re-introduces iconic Singapore girl in new advertisements

After many years in the background, the iconic cabin crew of Singapore Airlines, the “Singapore Girl” has made a comeback in a dramatic advertisement by the airline. For an airline that has an extremely limited presence in the social media space, it was surprising the airline chose to launch the ad on YouTube. The cabin crew of Singapore Airlines are …

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